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Instructor

Anita Balaraman

Anita Balaraman LinkedIn


ANITA BALARAMAN, MS, MBA, founder and CEO of Epixego, is a scientist turned technology product manager and educator with more than a decade of experience in product management, product strategy, marketing, and new product launches. She is a hands-on product executive with a track record of conceptualizing the vision, strategy, and launching of technology that combines machine learning, Big Data predictive analytics, and personalization. Previous experience includes leadership positions at WalmartLabs, Cisco, and other ecommerce companies where she leveraged machine learning, natural language processing, and other artificial intelligence-related technologies. Epixego is an education technology startup in Berkeley that evolved from National Science Foundation-funded research on the state of higher education and the navigation to successful academic career paths. She received a master's in science and an MBA from UC Berkeley and teaches technology product management to graduate students at her alma mater and Carnegie Mellon University.

Associated Program(s)
Marketing Management