Marketing Management Info Session

Customer-Driven Marketing: Build the Skills Today’s Marketers Need

In a world where buyers expect personalization, speed, and relevance, staying ahead means mastering modern, AI-enhanced marketing strategies. Explore how UCSC Silicon Valley’s Marketing Management certificate helps you align marketing and sales, harness the power of social selling, and launch data-driven, multi-channel campaigns that truly connect with your audience.

Shape Your Career, Your Way

With electives in digital marketing and strategy, you can tailor your learning to sharpen skills in campaign execution, data analysis, and brand communication. Discover how to integrate cutting-edge tools and programmatic approaches to increase your marketing impact in an ever-evolving landscape.

Marketing Management program chair Ly Pham, a seasoned marketing executive with deep insight into what today’s professionals need to succeed will lead this fall info session.